Dallas Fashion Bloggers Are Taking Over Instagram — Here’s Who You Need To Know
A Google search for “Dallas fashion bloggers” pulls up 1.3 million results. Walk through Nordstrom during the summer #NSale or attend a weekend SoulCycle class, and you’ll likely spot a handful.
Fashion bloggers are ubiquitous. They’re becoming international fashion icons, sitting at the front row of runway shows, debuting their own collections, replacing traditional ads with sponsored posts for many of the world’s top brands and gaining more daily followers than most religions. (OK, we don’t have the data to back up that last claim.)
Every major city has its own breed of famous bloggers, and Dallas is no different. Most have turned fashion blogging into full-time careers, and most say they are constantly busy — either buying clothes, trying on clothes or Instagramming clothes. (When we emailed all the fashion bloggers to ask for quotes, one told us she was so busy she needed a deadline.)
Their online presence allows us to know everything. We know what they wear. What they eat. Their husbands’ birthdays. We know too much, yet we only know what they share with the world. It may be hard to keep up with them or even distinguish them from the rest.
Allow us to be your fashion blogger whisperer. Here’s everything you’ll ever want to know and never need to know. Your guide to the world of Dallas fashion bloggers is here.
The Most Enviable Wardrobe and Wedding: Lauren Murphy, lomurphy.com
Lauren Murphy is our Dallas version of Blair Eadie, blogger at the-atlantic-pacific.com. Murphy’s style is bright, monochromatic, silhouette slaying and very first lady. We wish we could afford even the straw bag that grazes her hand, which dons an engagement ring that rivals the size of a 4-year-old boy. Her stylish black-tie wedding is second only to William and Kate’s royal wedding, and it may have received just as much media attention. Are we obsessed? Deranged? Nope, just subscribers.
Best Taste in Interior Design: Amy Havins, dallaswardrobe.com
You may notice that many bloggers dub themselves (often jokingly) interior designers, posting as many photos of their living spaces as they do their #OOTDs (outfits of the day). Fashion blogger home-decor posts overflow with all things Pinterest; themes of pink, glitter and leopard; and framed signs that say “girl boss” or “#Hustle.”
Not in Amy Havins’ house.
Havins’ room reveals put our wannabe Ikea and Urban Outfitters apartments to shame. They put heaven’s gates to shame. According to her latest posts, she just moved into a new, possibly even more immaculate home. Blog post room reveals are not enough. We want to move in.
“What makes me stand out amongst other girls is being relatable and sharing bits and pieces from my day to day life,” Havins writes in an email. “From outfits that you can actually wear (not over styled), to mom tips to home decor; I try to cover it all!”